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Back in the 80s I used to sell NOS advertising in HB. How do you get from nitrous systems to energy drinks? Same company?
 

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From wiki

NOS Energy Drink is an energy drink sometimes distributed in a bottle designed to look like a NOS (Nitrous Oxide Systems) cartridge. It is produced by the High Performance Beverage Company, and licensed by Holley Performance, which owns the trademark.
 

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Mike Thermos sold NOS (Nitrous Oxide Systems) in the 90's to a big Corporation that owns Holley, Lunati and others. A few years ago he opened a new company called Nitrous Supply in HB.
 

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The Fast and The Furious - that's how you get from nitrous oxide to energy drink. It was just marketing capitalizing on a popular term at the time.
 
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